Developing the most technically advanced reusable & launching in half the time of the largest competitor.
An Envelope studio project, Stay Sixty creates beautifully designed reusables that combine purity of form and purity of purpose. The brand’s multi-award winning bottles quickly gained attention, featuring in the likes of Wallpaper*, GQ, the Observer & Refinery29 and the BBC.
The Series II range was longlisted for the Dezeen Awards Best Product Design prior to full launch. As well as receiving the Platinum A’Design Award for Green & Sustainable Design; the highest accolade in category.
The full range was quickly stocked in Selfridges, GOODHOOD, The Sports Edit and Opumo – with stockists in the U.S., Europe, Australia and the Far East.
The Series II range achieved 50+ top tier press features, thanks to its minimal, clean, yet stylistic aesthetic.
The new range also gained £50k+ worth of direct pre-orders prior to launch without the use of Crowdfunding platforms such a Kickstarter or Indiegogo.
Awarded A’Design Platinum Award for Green & Sustainable Products. The Highest Accolade in Category.
Stay Sixty was born out of the need for more sustainable drinkware. Key to the design process was its pure form, creating an aesthetically beautiful product that was both aspirational and functional – key to increasing the adoption of reusable products.
The Series II range features a patented TwistCtrl™ Sip Cap that allows regulated liquid flow with a quarter turn of the cap; making it quick and easy to sip water or your favorite hot beverage on-the-go. Its interchangeable CarryCollar allows the bottle to be easily carried through the day and can be swapped depending your mood or needs. Modular by design, a key design focus was to allow for parts of the bottle to be dismantled for easy cleaning with key components easily replaceable without the need to replace the entire bottle.
The bottle’s technically advanced components and distinct aesthetic required protecting in a number of territories, with ongoing monitoring and renewals.
